Say hello to Mara Marich. (She's the one on the right of the picture!) Mara is the Senior Media Advisor for the Princeton TV Megathon this year. Her day job includes working with television networks, advertising agencies, original content distributors and production companies, as well as direct clients to create and refine brand image. Originally from Australia, Mara is an alumnus of MTV New York's famed creative team. She has won awards for writing, art direction, design, directing and producing, including an Emmy nomination for her work for The American Cancer Society, two Gold Broadcast Design International Awards, A Cable Ace Award for MTV's Free Your Mind campaign, and the Gold Award from WorldFest Houston for her collaboration with art superstar, Barbara Kruger. She is also the writer of Antz Pantz, the most controversial and highly awarded tv commercial in Australia's history. Her role for this year's Megathon is to supervise all branding, messaging and promotion, and provide quality control for the entire broadcast.
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